Struggling to understand CRM?
Don’t know where your best leads are coming from?
Data not connected to other systems?
Team not using the tech properly?
Whatever your industry, chances are you’ve heard the term CRM. Maybe you use one. Maybe you’ve read about them online. Or you’ve simply heard they bring many benefits to businesses.
But with so much technology and so many acronyms in the digital and business realm – CRM, CMS, ERP, AI – you’d be forgiven for not knowing what a CRM actually is.
What does it stand for? Why is it important? And how do you get the most from it?
In this guide we will answer all of these questions, and more.
The Ultimate Guide to CRM offers a complete overview of everything you need to know about CRM and automation.
From the basics, what CRM means, and the benefits of having a CRM. Through to how to get the most out of your CRM when it’s in place.
Readers will finish the guide with a solid understanding of CRMs, the confidence to choose the right CRM for their business, and the ability to get the best from the technology.